Ford is awarded Ad Age's "Marketer of the Year 2010" award along with runners-up Southwest, Chick-fil-A, PepsiCo, and Domino's. - Ad Age
AT&T partnered with Foursquare to help promote Conan O'Brien's return to late night television. Fans "checked-in" when they spotted the orange Conan blimp as Twitter, Facebook, YouTube, and Tumblr tracked its progress. - Inventor Spot
CLOROX's Green Works brand shares how they're using a Facebook application to collect "green footprints" from students in exchange for a $5,000 grant. - Brand Week
Jack in the Box is donating one nickel for every fan who "likes" Jack on Facebook in their "Be a Rich Fan" campaign. - Ad Rants
PepsiCo shares tips on how to create a successful social media campaign based on their recent "Pepsi Refresh Project." - Destination CRM
Crown Imports is pushing to make Corona Light the "Most Liked Beer on Facebook" by rewarding each fan's "like" with a place for their photo on a 150-foot billboard in Times Square. - Drew's Marketing Minute
SKITTLES submerged a fan in a tank of Skittles as a part of their live Facebook event -- the more fans that "liked" skittles, the deeper the challenger got buried. - Marketing Week
The USDA Forest Service is encouraging young adults to be proactive about preventing wildfires by giving their Smokey Bear character a presence on Facebook, Twitter, YouTube, and MySpace. - PR News Wire
CME Group shares how their social media strategy has done a remarkable job of spreading the word. - Vimeo
